Friday, February 06, 2009

Google: Noun and Verb

Google, Googled, Googling
Not so many years ago, the word ‘Google’ was no where to be found in our dictionaries or in our every day vocabularies. Now the word, in all of its forms, is representative of our online culture.

Here are three interesting books that describe the effects of both noun and the verb; the subtitles summarize the stories.

Planet Google: One Company's Audacious Plan to Organize Everything We Know - Randall Stross

The Google Story: Inside the Hottest Business Media & Technology Success of Our Time - David A. Vise & Mark Malseed

The Search: How Google & Its Rivals Rewrote the Rules of Business & Transformed Our Culture - John Battelle

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